AT&T Texting and Driving Documentary

The AT&T Texting and Driving Documentary was made in 2010 to educate people the dangers of texting and driving. The video begins with a policeman sharing his story regarding a texting and driving accident and is followed with many testimonies from families and friends. The family and friends shared stores of the victim and expressed their emotions from what had happened. This story was clearly trying to appeal to our emotions. Next in the video a man who was in a car crash because of texting shares his story. The man had survived the crash, even after being declared dead three times, but he sustained several injuries and has become severely disabled. The story shared by the man himself not only appeals to our emotions, but appeals logically because it not only tells - but shows - the repercussions of texting and driving. Using multiply stories reiterates that crashes resulted from texting and driving are become common and horrific. At the end of the video they show the texts that changed the victims (and families) lives forever - comparing a life to a text. The video mainly relies on appealing to the audience's emotions to influence them not to text and drive.